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Wednesday 9 October 2013

Second Gen Convergence

We are no longer living in a world that denies any involvement of convergence, yet we also don't fully intend to use convergence to its full potential. As the human race, we work and develop in new generations (groups of people with new intentions on the world) and in doing so, we look at convergence as an essential part of your lives the same way we need air to breath.

A generation of convergence starts to grow from an "individual consumer and through their social interactions with others" (Jenkins, 2008, p3). This is were we identify the acknowledgement of generation convergence such as, the ideals of a blog. We find a new generation in the forms of blog literacy, in formations that use images to tell and story and add anchorage to involve a community on such blog databases.

"Some functions will take root; others will fail" (Jenkins, 2008, p4). We see how the collective process pulls away and grows towards new media and its many platforms. We can see this in how a tablet can now be used as a mobile phone with instant messaging software. This new identified platform could be seen as a creation of what we understand as convergence. This uses the intelligence of a consumer to make a new market in which they combine with the collective. These ideals are not only found imbedded into the minds of one individual but in the new generation that has no priory engagement with Old and even New Media but are indebted to the ever growing state of the convergence found in mass volume, such as; "TV converged with the nickelodeon, the word-processing program converged with the typewriter" (Jenkins, 2008, p5) and so on.

As we find here convergence will not simply disappear. With every new generation convergence will get stronger and will proceed to overcome all new forms of media with a united front. In doing so we  are in convergence culture.

Bibliography:
Jenkins, H., 2008. Convergence Culture: Where Old and New Media Collide revised., NYU press.

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