Convergence is basically where old and new media come together to become one with multiple mediums put into one. It is where different kinds of media are put into the same device or place. Such as the way Jenkins talks about with his phone. Mobile phones aren't just for calling, as they were built for but have now become a place where you can find multiple media forms in one place such as internet, games, mp3 etc. This has been revolutionary as "they don't make single-function phones anymore. No one wants them." (Jenkins, 2006, p.7) It has become apparent that people are no longer interested in something thats serves its purpose but that it fulfils many needs and has lots of added extras.
We don't even have time to think about the amount of mediums that are being produced as they are being produced that quickly so really we don't have a chance to think about the impact that it has had. Although we actually don't realise it but technology controls are lives. We are that passive that we don't realise that media is no longer for information but that we have a relationship with it. Think of the last time you left the house without your phone? Think about the last time you looked at your phone, checking emails or Facebook. Bet it wasn't that long ago.
Jenkins talks about that we should not think of media as the different technologies but think about emerging the different media cultures and theories together. So that different forms of media are no longer singular but have become multiple by having a relationship with another form of media.
Convergence isn't only the way in which different kinds of media are made one but in the way that we are selves use media. For instance we don't ever just watch television. While watching television we will be on Facebook on our phone and maybe even doing coursework on your laptop.
Bibliography
Jenkins H. (2006). Convergence Culture: Where old and new media collide. New York: NYU Press.
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