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Wednesday 30 October 2013

Super "Meat" Identity

Our cultural cyborgification has been written into our very DNA and has left a digitized finger print on all that we perceive to be apparent in our everyday lives. Societies "retreat from the flesh marks the dissolution of the body in a incurably informed world in which the 'meat' is constantly manipulated and thoroughly mediated" (Shaw, 2008, p86).  

With regard to the above statement, Shaw looked at the connotations surrounding the idea of the prefect solider and later on in the text he states the unacceptable of a woman's meaty exterior versus their "technological solution to [their] 'problem'" (ibid). He found that the "super" solider worked well inside a team and used a common term "well oiled machine" (Shaw, 2008, p82) to illustrate his point of the prefect human and its fundamentals towards a formation of prefect technologies. As well as the soldiers inside fundamentals towards technologies we have to look at their intended sexuality.


Shaw goes on to write about the imperfection of the woman and the capitalist need to use a technological stance to change their appearance through external environment. Without context we state the soldier to be a man not underlining the fact that they could be a woman and vice versa with the stance towards appearance through external environment.

When reading Shaw's text you find a underlining meaning through his readings, which highlights the stereotypical format of technology. Seen through the points above and the study of Pat Cadigan's cyberpunk story Synners (1991).  Shaw breaks down the human interaction between the four main characters which stated the difference of the weak and their empowerment through the technological and new media stance.

This now leads to "the notion that the media now allows us to all create out own complex, diverse and many faceted notions of personal identity" (Creeber, 2009, p18)


Shaw may look at the embodiment of the "circulatory system" but his underlining factor shows us that technology identifies changes in the world and produces what we understand as the ordinary.


Bibliography:
Shaw, D, (2008) Technoculture: The key Concepts (Oxford: Berg Press)
Creeber, G. (2009). DIGITAL THEORY: Theorizing New Media & Cubitt, D. (2009) Case Study: Digital Aesthetics in ED. Creeber, G. & Royston, M. (2009) Digital Cultures: Understanding New Media; Maidstone, Open University Press.







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